blog Reflection 4 Pt 1 & 2

Week 4 Blog post

I chose to investigate on Instagram the social community of car dealership sales. I noticed/found that most posts use hashtags such as #dealshiplife #carstagram #carsofinstagram. It seems that the social community creates an image of success and connections through the use of a variety of hashtags.
Tagging car groups helps to build a community. Direct posts to active social influencers also helps to get an active community members to check out your page. Responding to comments that people might have a question about quickly also generates likes and comments.
Tactics I suggest to grow the community are: building consistency in style and frequency of posts of sales or cars for sale. Creating eye-catching images that will increase the flow of the profile. The use of multiple hashtags improves community visibility. Also, posting every time a car is sold.
To apply this awareness to my client strategy I recommend:
posting photos of the interior and exterior of the car, including multiple images in a post.
Consistent posting every week (3-4 posts a week using multiple hashtags).
Posting many more videos to increase site visibility.
Create ways to become involved in community events.

Part 2- List your objectives for each of the platforms you’ve selected to work on for your client
Facebook: Strategy is to attain the objective of gaining more followers. I can help my client (KC Motors) create community/engagement online by creating a presence that consistently answers questions and responds quickly to posts that mention the company.
Instagram: Strategy is to attain the objective to have a following on this account. Would like to have more images of community-gatherings. I can help my client create community engagement by documenting the events that they participate in and recording them on this social media platform.
Twitter: Strategy is to attain the objective of frequent tweets and answered questions. Events that we will attend/or host should be posted here. The client can create engagement by responding to tweets and comments in a timely manner.
Social media success for this client is based on using Hootsuite and having images planned to drop consistently on certain dates so that, using hashtags, the community can be generated.
Revise/elaborate on the strategies you started developing last week for each platform. How can you help your client create community/engagement online? I think it will be important to use company hashtag (#kcmotorco) consistently and to tag related brands/names to create online community.

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