When enrolling for courses the social media class was one that I dreaded taking. At one point I even considered dropping the course because of my comfort level in the […]

This semester was by far my most exciting semester during my collegiate journey. I focused my coursework on marketing related material because that is where I see myself drawn to. […]

I enjoyed having the opportunity to work on the client project. Me being a full time student and a full time employee it was hard trying to get the time […]

I have created an ads campaign that will correlate with a specific product line of my clients brand (Redefine). The ads that I have put together are for Facebook which shows the […]

As we take a look at what ads are targeting us on our social media channels it becomes more clear as how and why we may have these sponsored ads […]

My client is in the skin care industry and offers a variety of products that enhance the natural beauty of the skin while also protecting the skin from our harmful […]

Content marketing is the creation or curation of content that is relevant to your industry. It is not necessarily the promotion of a brand, but the promotion of content of the […]

Nichole would like to continue using the Facebook and Instagram channels as primary means of creating her social community. I have asked her to begin utilizing Twitter as an additional channel to […]

This week I selected a well known brand that is similar to that of my clients (skincare). I chose to profile Olay since it is a strong brand that has […]

My Personal Branding Statement comes from my personal experiences and my professional experiences. Me being in a leadership role at home and my place of work it is my responsibility […]