Adventures in Marketing

I chose to promote Harry’s Pub & Grill by advertising that they have food. I added a beverage special with the purchase of an entrée so that people will try the food. I also added a Yelp rating and a QR code for people to scan the menu. I figured this flyer could be placed […]

1. What stood out to you during the Marketing Fundamentals mini-course? I really liked the feature benefit ladder example in the mini-course. for analyzing products and features that the ultimate value delivers. I think it will help merchants to deliver products customers need and are more likely to buy. I also thought it was a […]

I attended the webinar From Surviving to Thriving: What Marketers Learned from the Pandemic that’s Changed their Marketing for Good. This was presented by Jonathan Beeston, a Product Marketing Director for EMEA. Ben Carter CMO Purplebricks and Russell Parsons Editor-in-Chief Marketing Week. This webinar focused on the changes that were necessary to change business and […]

1. What projects, internships, volunteer work or life experiences would help you develop and/or showcase skills for the jobs you shared last week?  What projects, internships, volunteer work have you done which already align with those employers’ needs? When I first started out as a social media moderator, I also helped with posting content and […]

Email etiquette is important because it really speaks to others about you and sets the tone of the first impression. It also helps others to feel more comfortable with you and can put others at ease. Clear and concise emails with proper etiquette will help you to stand out from the crowd and get your […]

I spent the week learning a lot about myself. I already knew a lot about myself since I have been me for thirty-something years. (You didn’t think I’d tell you my actual age did you?!) My strengths finder assessment told me that my number one trait is restorative. I think I must have taken this […]

Hi, my name is Melissa. I’m a nontraditional student working full time as a social media moderator. I’ve been working on an associates degree in Marketing Management for a few years now. In my free time I am raising three boys and enjoy spending time with my husband. We recently purchased a travel trailer and […]