The following is my mockup advertisement for London Motorworks. I created it with traditional media in mind, though it could certainly be used on social media.     Tim London’s primary purpose is to re-position his business. He wants to attract more mature individuals with…

Name: London Motorworks Objective: Re-position brand to increase number of higher-income individuals with expensive vehicles. Maximize profitability of existing space and employees. Content Strategy: Content needs to appeal to his ideal consumer. If they are middle-aged men who drive BMWs, work in management, play golf, and enjoy “dad…