Hello,

My name is Silas Williams. I am in the final stretch of my Marketing Management AAS at Johnson County Community College. I plan on owning my own lifestyle brand and using my sense of design, connections to the said lifestyle, and marketing/business talent to grow and expand.

Currently I work as a key-carrying manager at a small retailer in Brookside: The New Dime Store. I am also in charge of the social media pages for the store, which involves only a very basic level of social work. The store has been around since 1940. We have an established customer base, certain lines we carry, and good word of mouth. The purpose of social media is simply to reach younger customers, provide PR for events coming up, and make it easier for customers to contact us.

While the things we learn in this class may not directly apply to my workplace social media, it will certainly apply to my personal brand: Insincerely.Co. This is the seed of my entrepreneurial vision. I can’t wait to start applying what I learn from this class.