Hello all,

As I scrolled through my clients’ social media, I noticed that the vast majority of ads popping up on the social media sites (Facebook, Twitter, & LinkedIn), are all floral and landscaping based. This is effective for us because it helps us gather ideas on how to promote our products and services, such as our new holidays wreaths, and a wine and design class. We believe that by seeing what other business’ do, we can use that to our advantage by helping mold our advertising tactics.

I believe that companies can track their success of their social media ads based on two things. Number 1, the amount of times the ad has been clicked on. Many business’ use “pay-per-click” which helps companies monitor how often their ads are clicked on by users. Another way companies can track how successful their ad campaigns are is by doing a before and after of their sales numbers based on the ad they publish.

As we all know, the holiday season is here. Many people are beginning to put up their Christmas decorations, and get into the holiday spirit. My client has created Christmas wreaths to sell to those wanting to spice up their homes/business’ for the upcoming Christmas season. Below is the ad I created to be published on her social media sites. It features a clear, and colorful image of her wreath, and it has a Christmas colored ad theme that provides a website to go to buy the wreath.